The Discounts feature in Subotiz gives merchants flexible tools to create and manage promotional campaigns that lower product or subscription costs. Supporting both percentage and fixed-amount reductions, discounts help strengthen marketing strategies, increase checkout conversions, and provide accurate performance tracking.
Feature Purpose
- Manage centrally: Create, publish, and track discounts directly in the Subotiz admin.
- Integrate seamlessly: Codes entered at checkout automatically adjust order totals.
- Monitor performance: View redemption counts, campaign status, and usage data in real time.
Discount Types
- Percentage discount: Deducts a defined percentage from the eligible product or subscription price.
- Fixed-value discount: Deducts a fixed currency amount from the order total.
Discount Modes
- Discount code: Customers enter a valid code at checkout to redeem the offer.
Application Scenarios
- One-time purchases: Apply discounts immediately at checkout.
- Recurring subscriptions: Apply discounts across multiple billing cycles. The duration depends on the campaign settings.
- Trial plans: Activate discounts only after the first paid subscription cycle begins.
Key Concepts
- Non-recurring discount: Applies once to a single order.
- Recurring discount: Applies across multiple billing cycles for the configured duration.
- Discount code rules:
- Format: Uppercase letters and numbers only.
- Length: 2–20 characters.
- Each code must be unique within a campaign.
Merchant Benefits
- Boost conversion: Launch targeted promotions that attract new customers.
- Encourage retention: Strengthen subscription loyalty through recurring discounts.
- Measure performance: Track redemption counts and evaluate campaign results.
Viewing Discounts in the Admin
Discounts are managed in Subotiz under Discounts > Discounts. Each campaign displays key details such as name, status, code, discount value, cycles, redemptions left, discount ID, duration, and timestamps.
From this page, you can:
- Search by discount name or code.
- Filter campaigns by status: Draft, Not Started, Ongoing, or Completed.
- Open a campaign to review details and redemption records.
- Manage campaign status: Publish, End Early, or Delete.
Discounts in Subotiz provide a flexible foundation for promotions. Starting with discount codes, merchants can run effective campaigns for both one-time purchases and recurring subscriptions, boosting sales performance and strengthening customer engagement.