The Transactional emails section in Subotiz provides merchants with a centralized place to manage all system-generated emails sent to customers. These emails are automatically triggered by key subscription and payment events, ensuring customers receive timely and relevant updates about their account activity.
Purpose of Transactional Emails
- Keep customers informed about subscription and payment statuses
- Reduce payment failures and churn through timely reminders
- Maintain transparency and trust with customers
- Automate repetitive communications to save time
Types of Transactional Emails
- Subscription-related emails: For example, trial reminders, activation confirmations, renewal notices, cancellation confirmations, expiry notices, and resubscription prompts.
- Payment-related emails: For example, payment success notifications and payment failure alerts.
Email Performance Metrics
These metrics help merchants evaluate the effectiveness of their transactional emails:
- Sent: Measures how many emails were triggered.
- Delivered: Indicates the reach of your emails to customer inboxes.
- Opened: Shows customer engagement with the email content.
Controls and Preview
Merchants can enable or disable each email type and preview its content before sending to ensure accuracy and brand consistency.
Business Value
Using transactional emails helps merchants:
- Proactively communicate with customers.
- Improve subscription retention and reduce payment issues.
- Maintain a professional brand image through consistent, automated messaging.
Viewing Transactional Emails in the Admin
To view transactional emails: Go to the Subotiz admin and select Emails > Transactional emails from the navigation menu. The page displays an overview of all system-generated emails, including total sent, delivered, and opened counts.
From this page, you can:
- Switch between Subscriptions and Order notifications tabs to view different email categories.
- Review each email type’s purpose description, sent/delivered/opened counts, and toggle its status on or off.
- Click Preview to view the current email template before sending.

The Transactional Emails section in Subotiz centralizes all automated customer communications, ensuring timely updates on subscription and payment events. By tracking performance, previewing templates, and controlling email status, merchants can maintain consistency and improve engagement.